JTI (Japan Tobacco International)

JTI, headquartered in Geneva, Switzerland, is a leading international tobacco and vaping company. Founded in 1999, the company has grown to employ around 45,000 people globally. JTI’s product portfolio includes well-known brands such as Winston, Camel, Mevius, and LD. The company is also committed to driving innovation through its range of reduced-risk products, which aim to provide adult consumers with alternatives to traditional tobacco products.

Under the leadership of CEO Eddy Pirard, JTI continues to expand its global footprint while prioritising sustainability and social responsibility. The company’s environmental initiatives focus on reducing its carbon footprint and promoting biodiversity. JTI also invests in community projects and upholds high standards of corporate governance to ensure ethical business practices across its operations.

JTI’s commitment to innovation and quality has cemented its position as a key player in the global tobacco industry. By continually adapting to market changes and consumer preferences, JTI aims to lead the industry in product development and customer satisfaction. The company’s ongoing efforts in research and development ensure it remains at the forefront of the evolving landscape of tobacco and reduced-risk products.