The Beck Group Partners with ALICE Technologies

The Beck Group, the architecture and construction firm, has selected ALICE for use on its key capital projects.

ALICE Technologies’ construction optioneering platform helps general contractors and owners worldwide to leverage the power of generative AI to plan, bid and build their large-scale infrastructure and commercial projects more efficiently and with reduced risk.

Beck will use the ALICE platform on a project it is designing and building for Woods Capital’s Pacific Elm Properties. Called The Ivy, the project is a 200,000 SF mixed-use tower. It will deliver ground-floor retail, nine floors of office space, and eight levels of above-ground parking just north of Dallas’ fast-growing Knox District.

The technology is an ideal use case for this project, explained Bryce Morrow, Chief Corporate Officer at Beck. "ALICE will create thousands of innovative ways to deliver The Ivy and find the best solution to build it in a way that traditional technologies cannot.”

Beck is known for successfully delivering large-scale, complex projects like The Ivy and the newly transformed Phipps Plaza in Atlanta. Maintaining that reputation is why Morrow says the firm is thrilled to partner with ALICE to identify a plan to quickly and efficiently bring The Ivy to market while reducing risk.

"The Beck Group’s design-build focus is well-suited for ALICE. Our platform encourages close collaboration between general contractors and owners,” said ALICE CEO René Morkos. “Powered by generative AI, ALICE creates thousands of schedule options for a project. It then enables GCs and owners to work shoulder to shoulder as they evaluate ways to tune the project that could make schedules even more efficient. We’re excited to contribute to the success of The Ivy project,” he continued, “and we look forward to expanding our partnership to address additional projects with The Beck Group.”

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